Game Day

Glory, glory to gameday season. From heated rivalries to last-minute plays and tailgates that start long before kickoff, few seasons bring the same energy. Make sure your look is part of the action with gameday dresses from Juliana’s designed to help you show up and stand out.

Our dresses for tailgating parties, denim pants and skirts, team-color tops, and gameday cowboy boots are part of our gameday collection, which is part of our larger selection of dresses, tops, bottoms, and shoes. Check out the full inventory to stock your wardrobe!

Get your fit for gameday at Juliana’s!

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      Join the Winning Team: Shop Juliana’s! 

      Everyone secretly knows the best part of sports is fashion. From elevated to casual, pulling together that gameday look lets you make a statement that rivals the action. Juliana’s has everything from gameday dresses to shoes, hats, and jackets to pull together a full outfit for the field, the court, or the tailgate tent. 

      The gameday collection has most of what you need in one place, but don’t stop there! Check out our full selection of boots and sneakers, beyond just gameday cowboy boots, to find the best fit for long days on the quad. Most stadiums don’t allow large bags, so keep things safe in one of our chic mini handbags

      Add a layer of class to your outfit with bracelets in colors that support your teams.

      Explore More of Our Accessories Collection for Gameday!

      Frequently Asked Questions

      We want your dresses to last for seasons to come; we recommend hand-washing all of them and hanging them to dry. These boutique pieces are made with forgiving fabric that travels, packs, and hangs well. That means less is more when it comes to caring for your favorite pieces!

      Yes! Beyond our gameday collection, we have also created special collections for other parts of your life. Shop by occasion: Concert Collection, the Vacation Dress collection, our Wedding Guest collection, Cocktail & Event collection, and the Sunday Best collection to complete your weekend.

      Whether you’re ordering accessories, cowboy boots, or dresses for gameday, or more, we make sure to ship everything expediently and with care. We’re a small, family-run business, and mom will likely be the one lovingly packing your order, usually within two to three business days. From there, you can expect your new items to touch down within four to ten business days.

      Shop with Confidence!