Game Day

Glory, glory to gameday season. From heated rivalries to last-minute plays and tailgates that start long before kickoff, few seasons bring the same energy. Make sure your look is part of the action with gameday dresses from Juliana’s designed to help you show up and stand out.

Our dresses for tailgating parties, denim pants and skirts, team-color tops, and gameday cowboy boots are part of our gameday collection, which is part of our larger selection of dresses, tops, bottoms, and shoes. Check out the full inventory to stock your wardrobe!

Get your fit for gameday at Juliana’s!

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      50 products
      Red Sweetheart Neckline Pleated Mini Dress- Women's Red Summer Dress
      Red Sweetheart Neckline Pleated Mini Dress- Women's Red Summer Dress
      All Drama Mini Dress
      $64.00
      Sleeveless Ruffle Tiered Mini Dress- Women's White Ruffle Babydoll Dress- En Creme Dress
      Sleeveless Ruffle Tiered Mini Dress- Women's White Ruffle Babydoll Dress- En Creme Dress
      I Get What I Want Mini Dress
      $72.00
      Light Blue Mini Dress-Light Blue Dress with Bows- Day and Moon Bow Dress
      Light Blue Mini Dress-Light Blue Dress with Bows- Day and Moon Bow Dress
      No Introduction Dress
      $64.00
      Women's Mini Skort- White Wrap Skort- Day + Moon White Wrap Skort
      Women's Mini Skort- White Wrap Skort- Day + Moon White Wrap Skort
      I'll Give You A Chance Skort-White
      $50.00
      One Shoulder Blue and White Polka Dot Top- Ruffled One Shoulder Polka Dot Top- Women's Blue Polka Dot Blouse
      One Shoulder Blue and White Polka Dot Top- Ruffled One Shoulder Polka Dot Top- Women's Blue Polka Dot Blouse
      RESTOCK: Keeping My Peace Top-Blue
      $28.00
      One Shoulder Black and White Polka Dot Top- Ruffled One Shoulder Polka Dot Top- Women's Black Polka Dot Blouse
      One Shoulder Black and White Polka Dot Top- Ruffled One Shoulder Polka Dot Top- Women's Black Polka Dot Blouse
      RESTOCK: Keeping My Peace Top-Black
      $28.00
      Polka Dot Mini Dress- Strapless Black and White Dotted Party Dress- Ruched Bubble Skirt Party Dress
      Polka Dot Mini Dress- Strapless Black and White Dotted Party Dress- Ruched Bubble Skirt Party Dress
      RESTOCK: It's A Party Mini Dress
      $76.00
      The Song of The Summer Dress
      $78.00
      Red Gingham Midi Dress with Pockets- Women's Everyday Dresses
      Red Gingham Midi Dress with Pockets- Women's Everyday Dresses
      Innocently Flirting Midi Dress
      $70.00
      Women's Cowhide Faux Leather Fringe Jacket- Women's Western Style Jacket- Black Fringe Jacket
      Women's Cowhide Faux Leather Fringe Jacket- Women's Western Style Jacket- Black Fringe Jacket
      A Cowgirl At Heart Fringe Jacket
      $76.00
      Women's Faux Suede Cowhide Jacket- Women's Western Fringe Jacket- Women's Rodeo Outfit
      Women's Faux Suede Cowhide Jacket- Women's Western Fringe Jacket- Women's Rodeo Outfit
      Bigger In Texas Fringe Jacket
      $76.00
      Sally Western Boots
      $94.00
      Vintage Inspired Gingham Mini Dress- Women's Checked Dress With Bow Detailing- Rosie Posie Plaid Dress
      Vintage Inspired Gingham Mini Dress- Women's Checked Dress With Bow Detailing- Rosie Posie Plaid Dress
      Remember When Dress
      $72.00
      Women's Black Wide Leg Denim Jeans- Women's Stretch Jeans in Black
      Women's Black Wide Leg Denim Jeans- Women's Stretch Jeans in Black
      In Deep Thought Denim-Black
      $65.00
      Women's Maroon Wide Leg Denim Jeans- Women's Stretch Jeans in Red
      Women's Maroon Wide Leg Denim Jeans- Women's Stretch Jeans in Red
      In Deep Thought Denim-Wine
      $65.00
      Women's Navy and Cream Striped Midi Dress- Classic Thin Striped Dress- TCEC Striped Dress
      Women's Navy and Cream Striped Midi Dress- Classic Thin Striped Dress- TCEC Striped Dress
      Make No Mistake Midi Dress
      $75.00
      Maroon & Taupe Gingham Mini Dress- Women's Fall Dresses
      Maroon & Taupe Gingham Mini Dress- Women's Fall Dresses
      Not In My Nature Dress-Maroon Gingham
      $74.00
      Sold Out
      Black and White Gingham Midi Dress- Women's Smocked Waist Dress- Fall Dresses
      Black and White Gingham Midi Dress- Women's Smocked Waist Dress- Fall Dresses
      Challenge Accepted Midi Dress
      $68.00
      Black & Taupe Gingham Mini Dress- Women's Fall Dresses
      Black & Taupe Gingham Mini Dress- Women's Fall Dresses
      Not In My Nature Dress-Black Gingham
      $74.00
      Sold Out
      Women's White Lace Mini Dress- Corset Style White Dress- Country Concert Dresses
      Women's White Lace Mini Dress- Corset Style White Dress- Country Concert Dresses
      A Big Celebration Mini Dress
      $80.00
      Denim Rhinestone Shorts- Rhinestone Concert Shorts- Fully Rhinestoned Shorts
      Denim Rhinestone Shorts- Rhinestone Concert Shorts- Fully Rhinestoned Shorts
      Once In A Lifetime Rhinestone Shorts-Denim
      $54.00

      Join the Winning Team: Shop Juliana’s! 

      Everyone secretly knows the best part of sports is fashion. From elevated to casual, pulling together that gameday look lets you make a statement that rivals the action. Juliana’s has everything from gameday dresses to shoes, hats, and jackets to pull together a full outfit for the field, the court, or the tailgate tent. 

      The gameday collection has most of what you need in one place, but don’t stop there! Check out our full selection of boots and sneakers, beyond just gameday cowboy boots, to find the best fit for long days on the quad. Most stadiums don’t allow large bags, so keep things safe in one of our chic mini handbags. 

      Add a layer of class to your outfit with bracelets in colors that support your teams.

      Explore More of Our Accessories Collection for Gameday!

      Frequently Asked Questions

      We want your dresses to last for seasons to come; we recommend hand-washing all of them and hanging them to dry. These boutique pieces are made with forgiving fabric that travels, packs, and hangs well. That means less is more when it comes to caring for your favorite pieces!

      Yes! Beyond our gameday collection, we have also created special collections for other parts of your life. Shop by occasion: Concert Collection, the Vacation Dress collection, our Wedding Guest collection, Cocktail & Event collection, and the Sunday Best collection to complete your weekend.

      Whether you’re ordering accessories, cowboy boots, or dresses for gameday, or more, we make sure to ship everything expediently and with care. We’re a small, family-run business, and mom will likely be the one lovingly packing your order, usually within two to three business days. From there, you can expect your new items to touch down within four to ten business days.

      Shop with Confidence!